Would You Like Better?
Conversions (1 out of 10 people buys)
A 66% Increase In Buyers?
you picked the second one, a 66% increase in buyers, you are not alone.
the 66% increase in buyers only took the conversions from 3% to 5% --
that is, only 1 person in 20 bought.
wrote our sales landing page, and straight out of the box it's getting better than 10% conversion rate. |
Now she's tweaking it and upping it even more.
You can imagine how pleased our JV partners are!!!
But, if you don't have
any conversions to compare to, what would be the comparison?
May 15, 2007 I Made a tentative trade
to re-do an order page for another copywriter's course. I just asked if
he was open to trade, so he could have decided it wasn't a fair
trade...but he did.
"Wow, nice work Judy. You
really went over and above on this one. I especially like the countdown
timer--adds to the urgency.
I might tweak a phrase or a font here and there, but other than that
I'm diggin' it!"
-- anonymous copywriter,
from pm on Michel Fortin's Copywriter's Board
asked what his conversions were at first, he said 3%, and, later, when
asked after using my order page, he said his conversions were around
5%. That would be a 66% increase.
Would you like a sales
page written, or an order page re-written?
Or maybe you'd just
like to start out with a copy critique?
"Your critique has stuck in my mind
since I saw it,
and is probably THE reason why I've been quote-unquote unhappy with the
copy I've purchased since."
from a recent pm I've received
benefit from my critiques...
July 11, 2007 (Unsolicited)
"...it looks awesome. I really like
your crits because every explanation you give makes sense to me. "
-- Bruce Wedding, Winner of Gary Ambrose' Copywriting Competition, June
June 28, 2007 When asked if her
unsolicited comments could be used, she added the last phrase...
"...you have quite the eagle
I've never seen a more keen eye for detail. "
-- Beth Ann Erickson,
veteran copywriter & copywriting instructor
July 05, 2007 When asked if his
unsolicited comments could be used, he revised what he wrote slightly:
"...I thank you very much ...
You pointed out some wording that i never realized would have hurt my
Your critique was very through and detailed, I could tell you really
looked into the page.
You are quite the professional... "
-- Michael D. Price,
July 11, 2007 When asked if his
unsolicited comments could be used, he revised what he wrote slightly
(this was for a copy critique)
All of your points are true GEMS !
... Judy really OVER DELIVERED ... the depth and detail that she
provided was AMAZING !
If I knew that I were going to get this quality of information ahead of
time I would have paid at least $200 ... even though I believe the
pointers I received are Priceless and I am sure they will assist me in
achieving my goals.
Judy asked me in the email ...
"Does this help?" and the only thing I could say along with many
superlatives is ... THIS is of tremendous VALUE & help ! "
-- Rob Gat, aka "Ron_G"
Whether you'd like...
letter written from scratch
- a sales letter re-written,
- a mini-salesletter written
- Full Copy Critique and Review - $297
- Copy Consultation 1:1 -- $97/Hr
- Funnel Consultation - $97/Hr
- Emails - $150/per --want a series? Contact me
- My "el cheapo" 3
custom for your sales page ($99) (Someone wrote me asking to re-write
their sales page. I dropped them note back with 3 suggestions. They
dropped money in my paypal account and decided they didn't need a
re-write any longer!)
and tracking setup and consultation
profit critique ($199 -- where to plug holes in your
your own Sales Letter with expert copywriting "hand
holding" with my "Sweat Equity Sales Letter" Program.
for far less than hiring a copywriter -- and learn copywriting
techniques you can use over and over again...
- to enter
my apprentice program
- ...other copy?
other profit strategies?
Note -- Uncertain? Why not try the 3 point hit-list to start? Any fees
for smaller projects will be deducted from fees for the same project,
if you want more...
me a line at (NOT a link)
Hope to hear
from you soon,
Copy is the copywriting and profit marketing strategy company of Judy
Kettenhofen. Since 1985, Ms. Kettenhofen has been studying and using
the techniques of hypnosis and persuasion. In 2005, she began
emphasizing their use in copywriting and marketing.
Kettenhofen was part of Harlan Kilstein's elite copywriting coaching
program, John Carlton's Inner Circle and a member of Michel Fortin's
CopyDoctor. She also invested $5000 in Gary Bencivenga's Retirement
been a part
of a number of high-level Internet Marketing Coaching programs and has
friends among well-known marketers and up-and-coming marketers alike.
She likes helping others to get started.
with her background in hypnosis and nlp, she has an extensive
background working with software companies in Silicon Valley as well as
pursuing medically-related education.
copyright 2005-2012 Judy Kettenhofen
PMB Suite 51301
2450 Alvin Avenue San Jose CA 95151-5301